
White-label local SEO lets your agency offer Google Business Profile, citation, review and local page work to your clients without hiring an SEO team. We do the work under your brand, send reports with your logo or no logo at all, and never contact your clients unless you ask us to.
What is included
- Google Business Profile optimization and monthly management
- Citation cleanup and building with a full listing sheet
- Review request setup and reply templates
- Local service and area pages written for each client
- Monthly reports with your logo, or unbranded
- A shared task board so you can see progress for every client
- A signed NDA before you share any client details
Who it is for
Web design agencies, marketing agencies and freelancers in the US, UK, Canada and Australia whose clients ask for local SEO but who do not want to build the skills in-house.
How we deliver
You send us the client’s details through a short onboarding form. We run a free check first, agree the plan with you, then deliver monthly work against a fixed checklist. You stay the only point of contact for your client.
Problems we find most often
- Clients ask for local SEO, and the agency loses them to a specialist.
- Freelancers who disappear mid-month, or deliver work the agency cannot check.
- Reports full of rankings with nothing about calls or leads.
- Cheap packages that build hundreds of low-quality citations and put client profiles at risk.
- No written agreement on confidentiality or who owns client accounts.
Why choose Audit & Rank
- Your brand on every report, and we never pitch your clients
- A fixed monthly checklist, so you know exactly what was done
- Google-safe methods only, so your agency’s name is never at risk
- An NDA and clear ownership of all client accounts from day one
How it works
- We sign an NDA and agree partner pricing and delivery times.
- You send each client through our onboarding form.
- We deliver the monthly checklist and update the shared task board.
- You receive a branded report each month to send to your client.
GBP setup
from $99- Full Google Business Profile optimization
- Unbranded before-and-after report
- Retail price $150
Local SEO, per location
from $199/mo- Profile management and posts
- Reviews, citations and local pages
- Monthly report with your logo
- Retail price $300/mo
5+ locations
custom- Lower rate per location
- One shared task board
- Priority delivery
Pros and cons
White label local SEO suits agencies that want a local SEO service without building the team. Check these points before you start.
Pros
- You sell the service under your own brand and keep the client relationship.
- We do the technical and content work behind the scenes, so your team stays focused on sales.
- Monthly reports can be sent in your name and your format.
- You can add local SEO to your offer without hiring an in-house SEO team.
Cons
- Your reputation carries the quality risk, so we must agree on clear scope and approval steps.
- Margins shrink if you price too low to win clients.
- Results depend on the client’s reviews, website changes and response times.
- You need a simple process for client requests, or the work slows down.
How a white label project runs
Week 1: we get access to the client’s Google Business Profile, Search Console and website, then run a full audit with the numbers.
Week 2: we send you a priority plan with the problems, the impact on calls and enquiries, and the work for the next 90 days.
Every month: citations, review requests, service and location pages, and fixes are delivered on a fixed schedule.
Each month ends with a report in your brand and a short review call with you before anything goes to the client.
What we need from you
A list of clients with their city, main services and the phone number that should appear on Google.
A contact who can approve changes within one working day.
A reporting day each month, so the report reaches the client on time.
Clear rules for what you want us to avoid, such as bulk review requests or paid links.
Why agencies use this model
The biggest local SEO wins come from accurate profiles, consistent details across directories, and pages for each service and area. These take steady work, and a fixed monthly team keeps that work moving.
Your clients see one brand, one contact and one report, while the detailed work is done by a team that does it every day.
Pricing and timeline
Partner pricing starts from $199 a month per location, below our retail price of $300, so you keep a healthy margin. One-time Google Business Profile setups start from $99 for partners. Everything is agreed in writing before the first client.
Common mistakes agencies make with white label local SEO
Promising rankings in a fixed date. Local results depend on competition, reviews and the client’s own website, so promise a process and a timeline range instead.
Sending reports without context. A report should say what changed, what it means for calls and what happens next month.
Taking on too many clients in one city at once. Local SEO work is local, and the team needs time for each profile.
How we measure results for your clients
We track calls from the Google profile, direction requests, website enquiries and the search terms that bring each call.
We report rankings only as a supporting signal. The main measure is the number of calls and enquiries, which is what the client pays for.
Frequently asked questions
Will my clients know you exist?
No. We work under your brand, and we never contact your clients unless you ask us to join a call.
Do you sign an NDA?
Yes. We sign a non-disclosure agreement before you share any client details, and all client accounts stay owned by the client or your agency.
Is there a minimum number of clients?
No. You can start with one client and add more when you are ready.